Customer Services

Category Hero

ASDA & George Information and Services

Customer aiding information

Elevate your style status to VIP with our fabulous London Chic collection. We scoured the UK’s capital to find the brightest and best new designs and tailored them into one seriously stylish edit. So shop online today to bring your wardrobe bang up to date – at prices you’ll simply love.

Our London Chic range is bursting at the seams with women’s tops of all shapes and sizes. Team a turtle neck top with skinny jeans and kitten heels for classic elegance – perfect for making a great impression from 9 to 5. Looking for a new flattering style staple? A cross over top will hug your curves and pull in your waist for an ultra-feminine silhouette for instant confidence. Can’t get enough of the retro 70s trend? A kimono cardigan is an easy way to add charm to any outfit – layer over a white cami and flares for the ultimate boho look.